In today’s hyper-competitive markets, changing business models, shrinking / stagnant corporate budgets and demanding consumers, there is a need to achieve mass personalization and to have skin in the game Every consumer thinks that their specif...
Passion drives motion; motion creates emotion, and we all know that people buy emotionally and justify logically The Journey most of the times is long,hard and tiring, but that total feeling of euphoria that overwhelms you at the end of […]...
Technology when used correctly can disrupt traditional businesses and enable forward looking organizations to create blue oceans instead of competing in the ever crowded, existing red ocean When IT is used as innovation enabler, organization’s ...
Today with the explosion of technology, social networks, information availability, data abundance and myriad access points, effective sales needs to be more pull than push Customers are more aware than ever before and do their research and informatio...
As salespeople, we aspire to become “trusted advisors” to our clients- we want them to “give us the keys to their kingdom” In the rush to be at that point, we forget to realize that in order to have that […]...
We spend too much time running around like headless chickens, that we lose time to focus on the priorities Analyze, evaluate, Act-figure out the difference between the urgent vs the important, the now versus the later, the today versus the […]...
I was recently forced to spend an inordinate amount of time on a phone call with one of the largest national US telecom providers, whom I had called, to get additional service and to give them my money What I […]...
Trust is THE foundation Irrespective of the relationship-B2B, B2C, P2P, B2E or S2S( spouse to spouse), if there is no trust, there is no relationship Time and again, we have seen this trust being violated, with the same eventual consequence-the [&hel...
Conform, fit in, think inside the box, don’t blur the lines… We have all been told from a young age, that it is important to fit in and be one with the majority-blend in, not blur out; Fade into the […]...
Effective Sales Strategy can be the difference between winning and losing-between living and thriving; between sustainable happiness and a momentary blip of euphoria that is fast fleeting and over before you know it A lot of salespeople focus o...
In today’s fast-paced, constantly changing environment, it continues to amaze me that people make things more complicated than they need to be- if you can’t explain what you do to someone that asks, in a single sentence under 30 seconds, ...
You can’t start the next chapter of your life, if you keep re-reading the last one Introspection is good, but beyond a point, you have to let it go…we all make mistakes, have made wrong decisions and have regretted some […]...